With its iconic style and savoir faire, the Eres brand has made swimwear its forte for 40 years. In 1968, Mrs Leroux had the idea that women needed swimwear throughout the year. As such, she decided to bring a ray of sunshine to winter too, modernising both bikinis and one-piece swimsuits.
Eres one-piece swimsuits sculpt women’s bodies, adorning them with the perfect cut and high-quality fabrics. All of this, combined with a selection of tasteful colour palettes, has helped the French fashion house to gain a global reputation. The concept of a super high-quality swimsuit that fits like a glove was more than a new style: it was a new brand philosophy of creating body art.
In 1998, in line with this philosophy, Eres expanded and began to create lines of lingerie that make women of all ages and sizes feel beautiful. The brand still continues to offer swimwear, women’s underwear and beach sarongs, and always keeps its vision of women in mind.
Eres does not follow fashion, it creates it.